Hi!
Born or cursed with the gift of gab, the early days of my career were forged in New York City’s electric and sweaty entertainment industry. This experience opened doors to content production of all types, exposing me to a wide range of brands, industries, and some seriously amazing people, along with their unique corporate goals and creative endeavors.
My work includes creative direction, brand development, content strategy, and copywriting for brand giants, start-ups, solopreneurs, and nonprofits alike. In 2017, I started my own consulting business where I help small business owners define their brands and curate their content.
One anecdote that has been formative to my creative career is that I spent much of my twenties touring as a stand-up comedian/talk show host and was featured in Comedy Central's NYCF. This helped me fine-tune my ability to “read a room” and crystalized my personal POV for what I believe to be impactful and meaningful storytelling.
Today, I live in Los Angeles with my husband and two dogs, Lola and Linda.
In work and life, my whole deal is to be as authentic as possible, keep things fun, and always bring snacks.
Associate Creative Director
Brand Director
Creative Strategist
Lead Creative
Marketing Consultant
Producer
Sr. Copywriter
Hats Worn:
Automotive
Beauty
Entertainment
Fashion
Fitness
Food & Beverage
Health
Philanthropic/Nonprofits
Social Justice
Wellness
Industries Touched:
Audience Segmentation
Brand Guidebooks & Playbooks
Campaign Creation & Management
Client Management
Communication Strategy
Copywriting
Digital Marketing
Diversity, Equity, Inclusion Training (DEI)
Editorial
Executive Communications
Industry Positioning
Long and Shortform Storytelling
Public Speaking
Product Launches
Social Media
Style Guides
Team Management & Leadership
Video Production